GLOBAL FOUNDERS LONDON

Dissecting technology,
eCommerce,
education,
the work/life balance,
venture capital,
women in the workplace,
conscious capitalism
and the journey of developing
and launching companies

THE BLOG

Thoughts, musings, and analyses on the startup scene in London and abroad

SIERRA CHOI

A Silicon Valley native and serial entrepreneur, Sierra has an eclectic background in digital media, mobile gaming technology and finance. Previously, she was a business development executive for the first KidsApp mobile gaming startup in South Korea and served as the Chair of Educational & Industry Events for the Producers Guild of America, Northwest, where she conceived their first ever live bi-coastal Digital Conference between New York and San Francisco that brought together many of Silicon Valley’s foremost technology entrepreneurs and politicians. She is a graduate of Columbia University and University College London.

London,
Los Angeles,
New York City,
San Francisco, Berkeley,
Seoul

Cities lived

Two beloved dogs
who are multi-lingual

Pets

Tarkovsky and Kurosawa films, reading, writing and a boy named Jack from third grade

First loves

Painting deconstructed body parts, reading romance fiction in French, cooking extravagant meals

Hobbies

JFK, Ivo van Hove, Vivienne Haigh-Wood Eliot, Hillary Clinton
and Bill Gurley, who dares to tell truth during a time of widespread avarice

Cultural heroes